6 virtual try-on clothing examples to inspire fashion brands

Posted by GIULIO PETILLO

6 virtual try-on clothing examples to inspire fashion brands

While industries like furniture, beauty, and eyeglasses have long offered augmented reality (AR) experiences, the fashion sector has lagged behind.

Why retailers need a 3D digital transformation strategy

Posted by GIULIO PETILLO

Why retailers need a 3D digital transformation strategy

The digital revolution truly began to take place in 2021. 91 percent of organizations have adopted or anticipate adopting a digital-first business strategy, according to data from Foundry. Businesses are spending an average of $16.5 million annually on digital technologies, including data analytics, machine learning (ML), artificial intelligence (AI), and shifting operations to public clouds. However, organizations that wish to secure their future cannot ignore the importance of 3D in their digital transformation strategy. A digital transformation strategy is comparable to a 3D digital transformation strategy, in our opinion at GiulioPetillo Studio. According to studies, up to 92 percent of 3D...

The use of AR to Gain a Competitive Advantage

Posted by GIULIO PETILLO

The use of AR to Gain a Competitive Advantage

Magazine advertisements, posters, and billboards do not necessarily have to be boring. Instead, businesses may use an image tracker effect to add augmented reality (AR) to their marketing materials.

AR Sustainability: 5 Essential Sustainability Strategies that every brand should implement

Posted by GIULIO PETILLO

AR Sustainability: 5 Essential Sustainability Strategies that every brand should implement

The pandemic has been a dominant headline in the contemporary world for the past two years. It took nations and economies by storm since its spread in 2020.

Analyzing the Success of an AR Ecommerce Campaign

Posted by GIULIO PETILLO

Analyzing the Success of an AR Ecommerce Campaign

Retailers understand that assessing the impact of e-commerce campaigns is crucial to establishing and reproducing their performance.

8 Ways to Implement AR in everyday fashion

Posted by GIULIO PETILLO

8 Ways to Implement AR in everyday fashion

8 Ways to Implement AR in everyday fashion

In the contemporary world, market competition has dramatically increased over the years. It requires specific efforts and strategies for designers and marketers to attract their target audience. Businesses need to offer value and captivation to their clients 

Personalized AR Instagram Filters as a Powerful Marketing Tool

Posted by GIULIO PETILLO

Personalized AR Instagram Filters as a Powerful Marketing Tool

Using Instagram for marketing is becoming increasingly popular in extending the scope, popularity, and exposure of several businesses. Instagram can be...

Using Instagram Filters for Election Engagement

Posted by GIULIO PETILLO

Using Instagram Filters for Election Engagement
The Presidential Election is a critical event that Americans experience every four years. People just cannot control their excitement that they run to social media to express their support. Since Instagram is...

The Power Behind augmented reality

Posted by GIULIO PETILLO

The Power Behind augmented reality

Using Instagram filters can increase the impact of your content! Filters can add something ‘extra’ to your content..

Growth Of Augmented Reality Technology

Posted by GIULIO PETILLO

Growth Of Augmented Reality Technology

Augmented reality technology (AR) is an interactive experience of the real world...

Augmented Reality Filters have become a lucrative marketing tool

Posted by GIULIO PETILLO

Augmented Reality Filters have become a lucrative marketing tool

Augmented Reality Filters have become a lucrative marketing tool that reaps many benefits for your brand and separates you from the crowd of millions of online businesses.

Don’t skimp on the creative brief

Posted by GIULIO PETILLO

Don’t skimp on the creative brief

Using AR technology to create an Instagram filter is definitely something fun and innovative. Do not just simply use the "wow" factor...

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