Using AR technology to create an Instagram filter is definitely something fun and innovative. Do not just simply use the "wow" factor...

What type of Instagram filter would work best in terms of engaging my community?

Open a web browser and make sure you’re logged in to the Facebook / Instagram account where you want to...

Sharing an Instagram AR filter is free. You do not have to have a viral Instagram filter like the Kylie Cosmetics lip kit filters to be successful. With such a small investment in the tool, almost any payoff is profit. Micro or 

You may think filters on Instagram are reserved for stupid photos or special occasions, but they are surprisingly powerful for...

The most typical way to consume art is through passive exploration. Passive experience allows us to think deeply and examine what we are seeing...

Face mask filters operate by identifying an image of a face and superimposing virtual elements onto that face via AR. The complete experience happens immediately, and a new image is...

Augmented Reality (AR) is not really as futuristic as you would think. Movie directors have been doing so for years (sorry, if you believed the spiders of Harry Potter were real)...