The project includes:
-One personalized instagram filter:
- Aesthetic Color Grading of the whole scene
- Face Smoothing & Eye Concealer
- Grain Effect
- Logo above/under the head, linked to movements (Or static)
Why Your Brand/Personal brand Needs Instagram or Facebook AR filters ?
Increase Social Influence
Get more followers, more reach, more impressions – to use your AR camera effect, people must follow you first. Viral effect and easy shares improve social networks' performance too!
Keep Users Engaged
Increase your brand engagement by integrating camera filters to your marketing strategies to create a new unique brand world and strengthen brand's advantages in the actual reality.
Gain Brand Awareness
Users love to share AR experiences with their audience, and other people want to try the effect. Every time the effect has used, its name and its creator name are listed in the story.
Be in Trend
Augmented reality is not the future anymore, augmented reality is now! It's time to integrate digital data into a real life and build a gateway to the new way of brand engagement.
Evan Spiegel said “The camera is evolving from being a barrier, separating users from the world, to becoming an aperture, for users to explore the world.
Facebook says more than 1 billion people have used AR effects created on the Spark AR platform, including on Facebook, Instagram, Messenger, and Portal.